Woo Gets Acquired by Automattic

This week there was a great disturbance in the force. WooThemes, one of the largest businesses in the WordPress ecosystem was acquired by our friends at Automattic. You can read all the juicy details over at PostStatus.

Woo sells some great themes but is perhaps most well known for their ecomerce plugin WooCommerce (which we use here for selling The Guide to WordPress For Photographers). Seems that commerce expertise is what Automattic was after for it’s WordPress.com hosted website offering.

Not sure this will change anything in the short run, but I would expect to see some commerce features show up on WordPress.com sooner rather than later.

Congrats to the Woo Team!